Help Center

Campaigns

Manage your marketing and engagement campaigns, and see how they performed.

Included with Smoo Growth Bundle, Smoo AI CampaignsSee plans

A campaign is a one-off send to an audience — email or SMS — with delivery analytics afterwards. For multi-step follow-up, use a drip sequence instead.

How to

  1. 1

    Build the audience from your CRM.

  2. 2

    Write the content, or generate it in Content Builder.

  3. 3

    Send, then check delivery, opens, clicks and bounces.

Ask Smooth Operator

  • “How did my last campaign do?”
  • “Show me active campaigns”

If something goes wrong

High bounce rate.
Usually an imported list with stale addresses. Bounces damage sender reputation for every later send, so prune rather than resend.

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